E-commerce has drastically changed shopping habits. Online brands, Instagram stores, and influencers are driving new trends faster than ever. Fashion bloggers and content creators now play a major role in setting seasonal looks and spotlighting emerging designers.
đź’Ť Bridal Fashion: A League of Its Own
Pakistani bridal wear continues to dominate with its signature red lehengas, heavy gold zari work, handcrafted dupattas, and regal silhouettes. Modern brides are also experimenting with pastels, unconventional cuts, and lighter designs—combining comfort with elegance.